Yes, we saw in the previous video that SEO tools are clearly necessary. But what are the categories of tools to consider in your toolkit to implement an effective SEO strategy?
Should we opt for a unique “Swiss Army knife” or use a different tool in each family? And what are those families? What tools are available in each of these families? How to choose the SEO tool that best suits our needs?
These are the questions we are trying to answer in this video …
So you will learn more about it by watching this video number 222:
SEO Toolkit – Video no. 222 proposed by Olivier Andrieu (Abondance). Source: Abundance
SEO Video Transcript 222: “Seo Toolkit”:
“Hello and welcome to this 222nd Abundance video in which I wanted to tell you about the SEO tool.
In video number 221, so in the previous one, I said summarizing here that obviously SEO tools are very numerous and necessary but that was not a reason to let them think for us and I announced in this video the next video about the basic tool so here it is I wanted to tell you about a number of tools and which families of tools are necessary in SEO, and I noticed some of them in the slides that come.
So, of course, first of all, Google tools, whether it’s Analytics – or another tool of the same type as Matomo – to track SEO website traffic anyway, is obviously necessary, and the Search Console is absolutely necessary in terms of SEO -a. So, it is not a perfect tool, sometimes it makes mistakes, etc. But still, it’s Google’s vision of your site, and a search console is absolutely essential as an SEO tool. In the second family, a tool for analyzing web pages with different tags: Title, Hn, meta description. I often use web developers, the Chrome extension also has Detailed SEO, Outiref, Abundance tool, etc.
Creep tool, of course: Screaming frog, Oncrawl, Botify, Seolyzer, Ranking Metrics that will provide information on how robots can index a website.
There are many keyword research tools: Semrush, Yooda Insights, Google Ads Keyword Planner, Searchvolume.io which is not 100% reliable but has the advantage of being free.
Position statement tool: we find Semrush and Yood, but also Ranks.fr, Myposeo, SE Ranking, Check-position.com which is free up to 200 keywords, SEObserver, etc. There are many of them.
Writing aids: 1.fr, Your Text Guru, Cocon.se metawords, TextFocus, SEOQuantum, Semji, etc.
Feedback analysis tool with Majestic, Ahrefs, Moz’s LinkExplorer or Babbar.
Plus a bunch of other tools that exist to meet more specific needs, I mean Google Speed Insights or GTMetrix during page rendering, but less important in SEO, or Ubbersuggest, etc. I would prefer to use a few specific tools, each of which does what it has to do in its field, instead of one “Swiss Army knife” that will sometimes have imperfections in this or that field. Of course, the budget is different in this case. And then you have to test them and see which ones best suit your needs and expectations. All in all, there are no bad tools, just tools that will do what you want them to do and meet your needs.
So much for this video, with some pre-made videos on these topics. Have a nice week and see you soon on the new Abundance video 🙂 »