Instagram had more than 1.3 billion active users per month in 2020. In December 2021, we learned that the social network had reached 2 billion users worldwide, ranking it 3rd behind Facebook and YouTube. “It was without counting on the arrival of a whistleblower named TikTok, who will probably overtake Insta in the coming months. … Read more
In 2020, online sales exploded (+ 32%). The trend that continues and concerns large brands as well as small stores whose digitization rate increased during the crisis. More than half of consumers buy products online only when they are on sale, which makes this a major problem in e-commerce sales. On the eve of Black … Read more
Despite the economic recovery, many industries are not working due to a lack of microchips. Car manufacturers are particularly affected, especially in Europe. A continent that, again, is under severe penalties for dependence on Asian companies. Six questions to better understand the causes and consequences of this crisis. What is a semiconductor? A semiconductor is … Read more
If you work on a website every day (or even if it’s just a passion), you know that it’s more than essential to work on your natural referencing, which is also called SEO. This requires many actions: from the content, to the speed of display through the netlinking campaign, everything is important. The good news … Read more
Opportunity gained by winning a competition launched by a big brand (Carte Noire, in this case) … of course on the social network TikTok. “We had to make a witty video about coffee. 15,000 videos were sent, and I finished 5th with 800,000 views, explains the young dad of little Juna. Then the jury chose … Read more
June 13, 2022 at 8:06 p.m. Segolene Montcel Social networks such as Facebook, Instagram or even TikTok are increasingly developing an e-commerce strategy, also called social commerce. This practice is defined by using the characteristics of social platforms for shopping purposes. A new Capterra study * was conducted among 998 French people about their habits … Read more
What is wheelchair abandonment? Shopping cart abandonment is a phenomenon in which a user puts one or more products in their shopping cart but does not complete the purchase. It is measured in percentages and varies depending on the sector of activity. You can calculate the basket abandonment rate by dividing the number of transactions … Read more
The rapid development of the Internet now requires special knowledge to stand out and position your business. This has led to the birth of a profession as an SEO consultant who puts his skills at the service of the public. A profession that has more and more demands given the expectations of companies. Discover the … Read more
IMAAfter a historic break that has hit Facebook, WhatsApp and Instagram, these social networks are suffering another blow. Their engineers and leaders are portrayed as irresponsible technocrats incapable of managing their own immensely powerful creation. Indeed, many users are currently facing the problem of where the Facebook login gateway is turned off or not working. … Read more
3.5 million. This is the number of video views of Léane (16 years old, high school student), Melly (16 years old, high school student) and Wendy (21 years old, hairdresser), young walkers on stilts from the Landes de Mont-de-Marsan Lous Tchancayres, published on TikTok . Melly revealed the Rednex song ‘Cotton Eyed Joe’ while flipping … Read more